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Create exceptional shopping experiences   

Elevate your brand with Dynamics 365 Commerce. Deliver personalized, seamless shopping experiences across physical and digital channels. Unify digital, in-store, and back office operations to personalize customer engagement and increase employee productivity. Dynamics 365 Commerce empowers retailers to create exceptional, insightful shopping experiences.

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Engage customers across channels

Give your customers the option to purchase when, how, and where they want—on any device—by delivering a frictionless and consistent engagement across online and offline channels.

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  • Deliver a seamless, unified shopping experience by connecting digital, in-store, and back office operations on an omnichannel commerce platform.

  • Offer consistent, frictionless engagement across online and offline channels. Let customers decide when, how, and where they want to purchase—on any device.

  • Provide choice and convenience with connected ordering and fulfillment tools. Let customers buy online and pick up in-store or receive home delivery.

  • Create and manage sales promotions across all channels, organized by store, catalog, or customer affiliation with accurate, real-time omnichannel sales and cost data.

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Build loyalty and exceed expectations

See a comprehensive view of each customer on a unified commerce platform, respond to their needs at every level of engagement, and foster lasting relationships through intelligent tools that strengthen your brand.

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  • Personalize customer experiences across retail channels, helping exceed customer expectations through tailored product selection.

  • Expand customer choice through endless aisles, offering access to your full product catalog whether in store or online, regardless of stock levels or location.

  • Get a 360-degree view of your customer by adding Dynamics 365 Customer Insights. Connect physical and digital storefronts into a single view of transactions, observational data, and behavioral data.

  • Empower your employees to foster lasting relationships through AI-driven recommendations, insights, and loyalty programs.

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Get everything to build and run digital commerce

Grow your business with an end-to-end commerce solution that scales to your needs across both traditional e-commerce and emerging channels.

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  • Create engaging, intelligent digital storefronts with built-in web authoring and easy-to-use development tools.

  • Better engage shoppers by delivering personalized, appealing web experiences with content-driven commerce strategies.

  • Streamline management across channels via a connected marketing and commerce platform—providing a single view of content, assets, promotions, inventory, and pricing.

  • Help customers find products easily—both online and in-store—with intelligent, context-aware product search.

  • Increase customer conversion with AI-moderated ratings and reviews that improve product selection and accelerate purchase decisions.

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Streamline and optimize your retail operations

Create personalized, friction-free commerce experiences and integrated, optimized back-office operations through ingrained and pervasive AI and machine learning.

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  • Maximize profitability with AI-driven recommendations of the right products at the right time and price.

  • Get an accurate view of inventory, centrally tracking product information, categories, assortment, and pricing.

  • Make informed, cost-effective inventory supply decisions with advanced analytics and machine learning.

  • Accurately forecast customer demand with actionable insights provided by historical sales and purchase data.

  • Streamline sourcing and replenishment, helping acquire the best prices from vendors and knowing the right moment to replenish inventory.

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Get the flexibility and security you need

Meet your operational requirements with flexible deployment options along with a configurable and scalable platform that adheres to global compliance and security standards.

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  • Meet your business needs across the globe with flexible deployment options whether on-premises, in the cloud, or at the edge.

  • Customize your solution with a configurable and extensible platform that expands and grows to fit your business.

  • Offer a unified experience across channels with an API-driven commerce engine that supports traditional, new, and emerging channels.

  • Proactively safeguard your data with cohesive security management and comprehensive compliance coverage.

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